Innovation and Entrepreneurship
https://gyazo.com/3906d02b8c1ca3bf441228d77387dc06
Part I. Methods of Innovation
Chapter 1: Innovation and Entrepreneurship
Definition of Entrepreneur
change agent
Entrepreneurial Risks
Chapter 2: Seven Opportunities for Innovation
What is Innovation?
System of Innovation
The Seven Opportunities
Chapter 3: Exploiting Unexpected Successes and Failures The First Opportunity
Unexpected Success
Demands for Innovation
What Unexpected Success Means
unforeseen failure
Role of Analysis and Perception
Unexpected external changes
Chapter 4: Finding the Gap Second Opportunity
performance gap
recognition gap
value gap
process gap
Chapter 5: Finding Needs Third Opportunity
Process Needs
Labor Needs
Knowledge Needs
Five Assumptions and Three Conditions
Chapter 6: Understanding Changes in Industrial Structure The Fourth Opportunity
Instability of industrial structure
In the automotive industry
Innovation opportunities for outsiders
When changes in industrial structure occur
Simple things succeed.
Chapter 7: Focusing on Demographic Change Fifth Opportunity
Demographic Change
Demographic change is an opportunity for innovation
Analysis of demographic change
Chapter 8: Capturing Changes in Perceptions Sixth Opportunity
be half empty
Blacks, Women, and Middle Class Consciousness
A Matter of Timing
Chapter 9: Utilizing New Knowledge Seventh Opportunity
Knowledge-driven innovation lead time
Knowledge Combining
Conditions for Innovation through Knowledge
Risks specific to innovation by knowledge
The Risks and Attractiveness of High Tech
Chapter 10: Innovation through Ideas
Too ambiguous.
its chivalry
Chapter 11 Principles of Innovation
Principles and Conditions of Innovation
The Three "Don'ts" of Innovation
Three Conditions for Successful Innovation
Part 2: Entrepreneurship
Chapter 12: Management as an Entrepreneur
A Guide for Entrepreneurs
Chapter 13: Entrepreneurship in Existing Companies
being an entrepreneur
Management Policy for Entrepreneurship
Specific measures for entrepreneurship
Evaluation of innovations
Organizational Structure for Entrepreneurship
Evaluation and Measurement Methods
Human Resources for Entrepreneurship
Tab for Entrepreneurship
Chapter 14 Entrepreneurship in the Public Sector
Reasons for failure to innovate
Entrepreneurial principles of public institutions
Need for innovation in existing public institutions
Chapter 15: Venture Management
Need for market orientation
Financial Outlook
Building a top management team
How founders should contribute
Third Party Advice
Part 3: Entrepreneurial Strategies
Chapter 16 Total Strategy
all-out attack
Road to Success
Magnitude of Risk
Chapter 17 Guerrilla Strategy
Creative Imitation Strategies
Judo Strategy
Chapter 18 Niche Strategies
customs clearance strategy
Specialized Technology Strategies
Specialty Market Strategies
Chapter 19 Customer Creation Strategies
utility strategy
pricing strategy
situation strategy
Value Strategy
End of Chapter Entrepreneurial Society
The Society We Need
Things that don't work
The Individual in an Entrepreneurial Society
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